Cancel a pet tag subscription: Crumb, WagTag, Paw ID (2026)

• Cancel with the company first, the way its help pages say, and keep the confirmation email or a screenshot.
• Ask what still works afterwards: does the pet's page still open, and is your phone number still hidden?
• If a card payment is taken after you've cancelled, ask the company to refund it, and tell your bank or card company. Citizens Advice says you can stop a future card payment through your bank up to the end of the business day before it's due, though stopping the payments doesn't end a contract on its own.

Crumb's help centre says you cancel in your Crumb Dashboard in a web browser, not in the Crumb app. Log in with the code it sends by email or text, then go to Settings, Plan & Billing, Manage, and Cancel Membership, give a reason and confirm. It asks you to talk to its team on live chat first. Premium stays on until the end of the period you've paid for.

Afterwards you're on Crumb's free plan. Its pricing page lists phone number privacy and unlimited replacement tags as Premium features, so check what your pet's page shows once Premium ends. Crumb's FAQ says the £2.95 postage for the free tag isn't refunded. More in PetTag vs Crumb.

WagTag's support page says to go to your account, then subscriptions, then manage your plan, or to email its support team. Its cancellation policy gives a full refund within 14 days and a part refund after that; the free tag's postage isn't refunded. Its site doesn't say what happens to the tag once payments stop, so ask before you cancel. More in PetTag vs WagTag.

ReturnTag's own page says that if you cancel, its codes stop opening your contact details once the period you've paid for ends. So put a working tag on your pet before then. Its pay-as-you-go option has no monthly fee, but charges £5.50 after each scan.

Paw ID's tag is a one-off £29.99, and its Premium plan (£3.99 a month or £29.99 a year) is optional. Its site says every lost-pet feature works on the free plan, so leaving Premium shouldn't stop the tag. If you joined in its app, an iPhone or Android subscription is cancelled in your phone's subscription settings. More in PetTag vs Paw ID.

1. Email the company with the date you cancelled and your confirmation, and ask for a refund of anything taken after it.
2. Tell your bank or card company you've withdrawn permission for future payments to that company. Citizens Advice says they must stop them if you ask, and you don't have to go to the company first.
3. A payment taken after you've withdrawn permission counts as unauthorised, and your bank should refund it.
4. If you paid through Apple or Google, cancel and ask for a refund there.

We're sorry. Cancel the plan the same way, and say why if there's a box for a reason. If emails or charges carry on, the steps above still apply. With PetTag, there's nothing to cancel: you can mark your pet's page as in memory, or delete it, from your dashboard.

Before a plan ends, put a tag on that will keep working. A dog in public needs your name and address on its collar or tag by law anyway (the UK dog tag law), and every UK dog and, in England, every cat must be microchipped, so check those details too (update your microchip details).

If you'd rather not have a plan again, a PetTag is £10 once, with free UK delivery and no subscription needed: your number stays hidden, finders message you, and every scan emails you. Nothing is ever charged later. Other one-off tags are in our UK QR pet tags compared guide.