How to set up your PetTag, step by step
Updated 22 September 2026 · 4 min read
Your PetTag works as soon as it's linked to your pet's page, and setting it up takes about a minute on your phone. Here's how, plus the settings worth knowing about before you ever need them.
Setting up a new tag
- Point your phone's camera at the QR code on the tag and tap the link that appears. There's no app to download. If it won't read, see how to scan a QR tag.
- Create a free PetTag account, or log in if you already have one.
- Choose which of your pets the tag is for, or add a new pet with their name, whether they're a dog or a cat, and their breed if you like.
- You're taken to your pet's profile. Add a photo and anything a finder should know, then press Preview public page to see exactly what someone gets when they scan the tag.
What to put on your pet's page
- A clear, recent photo, so a finder knows they have the right pet.
- Medical notes: medication, allergies or conditions someone should know about in the first hour.
- Behaviour notes, such as "nervous of strangers, please don't chase him".
- An emergency contact, such as a neighbour or a family member, for when you can't answer.
Leave your home address off: the page doesn't need it, because a finder can message you instead. Our guide on what a stranger sees when they scan has more on what's worth sharing.
Keeping your number private, or showing it
Your phone number and email are hidden unless you choose to show them. A finder can always message you through the form on your pet's page, and we email you their message straight away. Messages are also kept under Messages on your dashboard.
To let finders call or email you directly, tick "Show my phone number" or "Show my email" under Contact & privacy on your pet's profile. The number shown is the one on your account page.
If your pet goes missing: lost mode
- Open your pet's profile and press Lost mode. It switches every tag your pet has.
- Their page then says they're reported missing, so anyone who scans the tag knows to get in touch.
- We email you when the tag is scanned, with the rough area it was scanned in. If a finder shares their location, it appears under Sightings on your pet's profile.
- Press Lost poster on your pet's profile to print a poster with their photo, your number and a QR code that opens their page.
- When they're home, press Active to switch lost mode off.
Then work through our lost dog or lost cat checklist: lost mode helps, but it works alongside telling the microchip database, the council and your neighbours.
Putting the tag on
Hang it from the collar's D-ring with a split ring. In the UK, a dog in a public place must also wear your name and address on its collar or on a tag, so keep an engraved tag or collar plate as well. Our guide on how to put a tag on a collar shows how.
A new tag, or one that's gone missing
- Scan the new tag and choose your existing pet. Their page, photo and notes carry straight over, with nothing to type again.
- If the old tag is lost, switch it off: press Disabled on that tag's card on your pet's profile, and it stops showing your pet's details.
- Need a replacement or a spare for a second collar? Order one from the shop.
Still stuck?
Email support@pet-tag.app or send us a message. If it's about a particular tag, include its code: the eight letters and numbers at the end of the tag's web address, which are also on your packing slip.
Quick answers
Do I need an app to use PetTag?+
No. You set it up in your phone's web browser, and whoever finds your pet scans the tag with their phone camera.
My tag says it's already set up. Do I need to do anything?+
If you chose a pet for the tag when you ordered, it's already linked and ready to wear. Scan it once to check it opens your pet's page, and add a photo if you haven't yet.
Can one tag be used for two pets?+
No: each tag opens one pet's page. One pet can have several tags, though, for example a spare on a second collar.
Can I set up my pet's page before the tag arrives?+
Yes. Add your pet from your dashboard, then scan the tag when it arrives and choose that pet.
How do I change my details?+
Edit your pet's profile, or your account page for your name and phone number. The tag shows the new details the next time it's scanned, and nothing on the tag itself has to change.